Technology is transforming the hiring world right now. With software solutions and digital tools so widely available, technological solutions to improve recruitment have never been more accessible for HR departments and staffing agencies of all sizes.
We’ve already seen how technology has transformed other industries. In manufacturing, automation is streamlining processes on the factory floor. In construction, drones and other types of robotics are taking care of the most dangerous tasks on the worksite to improve worker safety. In healthcare, the transition to electronic records is resulting in better care for patients.
Just as in other fields, technology has the potential to improve the efficacy of teams in staffing and recruitment. With new solutions appearing at a rapidly increasing rate, companies should take advantage of opportunities to improve their hiring with these new tools.
Why is it critical for recruiters to use new technologies and software solutions for hiring?
It’s never been more vital for staffing agencies and HR departments to get an edge. With the continued labour shortage making workers—especially workers in the skilled trades—tough to find, recruiters should be looking for every possible advantage to ensure that their company stands out in the sea of employers.
Technology can be that differentiator. By taking advantage of innovative tools for finding, contacting, and recruiting candidates, companies can make their hiring process smoother and more approachable. It may just be the factor that causes a potential hire choose your organization over a competitor.
How can companies integrate technology into their hiring processes?
So how can companies leverage technology to hire smarter? We suggest three ways to integrate tech into your recruitment workflows.1. Leverage the power of social media to reach a wider audience
Social media has unlimited potential to supercharge your company’s recruitment efforts. Use it to enhance your brand and expand the pool of candidates you reach.
Enhance your brand
No matter the size of your company or your industry, there is an opportunity to use social media to elevate your brand in the eyes of potential employees. People—especially the younger generation of workers—prefer to work for companies with values they believe in, so maintaining and growing your online reputation is key.
Take to social media platforms to tell employee stories, sharing their accomplishments and day-to-day experiences at your company. If you lead a staffing agency, you can also share positive statistics about candidate placements and examples of their long-term success.
Expand your pool of candidates
Social media platforms provide a valuable chance to reach more candidates than ever before. In addition to growing your company’s following organically (some of the strategies above can help with this), consider using sponsored ads on social media to advertise open roles to a wider audience.
Through sponsored posts, you can target candidates with the specific characteristics you’re looking for, and reach people outside of your regular networks. Make sure your ads are approachable, eye-catching, and informative, so your company is impossible to miss.
Streamline staffing with virtual tools
Slow, cumbersome hiring processes are one of the top factors that deter candidates from applying to jobs. The good news? New technological tools can streamline recruitment to ensure that great employees don’t drop off.
Take advantage of the various ways in which you can smooth out the recruitment experience throughout the candidate’s journey. Use AI to pull candidate information directly from resumes so applicants don’t have to spend time entering data by hand. Conduct virtual interviews to make it more convenient for candidates to meet with you. Use online tools to complete background checks faster and avoid stalling the onboarding process for days or weeks.
You may be surprised by just how much embracing a range of virtual tools can speed up your recruitment process. Your candidates will appreciate the quicker experience, and so will your hiring team.
Manage candidates using a software solution
A software solution specially designed for hiring should be a key piece in your technological toolbox. Truly comprehensive staffing software is designed to not only store your candidate data but allow you to easily search and filter it to find the right people for every job.
Look for a software solution that has the extra functionality and integrations that you need for your specific industry. For example, if you hire mining workers, you might require tech to track the mountain of certifications and licenses needed for many of the positions.
The right platform will smooth your recruitment workflows and make it easier to hire the right people in less time. Your team will appreciate a new tool that saves them time, and candidates will appreciate a more pleasant hiring process.
The bottom line
Don’t be intimidated by the new technologies emerging in the business landscape right now. If you embrace the solutions available for the hiring teams, you’ll ensure that your company has the tools you need to compete in the increasingly competitive market for talent.
Shopping for the right staffing software for your company’s unique needs? Designed for HR departments and staffing agencies, Labourly is a simple, intuitive solution for managing your skilled workforce. Book a demo call now to discuss options with our team.
